Niagara Benchlands new tourism brand identity for Lincoln

The Town of Lincoln has embraced a new tourism and destination brand identity, the Niagara Benchlands. The Town of Lincoln’s Committee of the Whole unanimously supported the new tourism and brand identity during its meeting on October 18. This project was the collective vision of staff, Town Council, the tourism industry, and the community.

The new brand will now ignite Lincoln’s five-year Tourism Strategy and Action Plan.

• See Staff Report AD-22-21 Lincoln’s Tourism Destination Brand Identity | October 18, 2021
• See Presentation to Council re Lincoln’s Tourism Destination Brand Identity | October 18, 2021